/Tag: #retention

Customer Retention în Virtual Reality.

Înainte de a citi acest articol, pentru o experiență completă, click PLAY. Virtual Reality Marketing Customer Retention 1. Introducerea. Acum nu mult timp, am avut ocazia să stau la masă cu oameni ieșit din comun de speciali - colegi din partea cealaltă a lumii. [...]

By |2018-02-01T22:01:49+03:00July 10th, 2017|Opinii|0 Comments

Facebook Reactions in Customer Retention.

Facebook Reactions Segmentare Customer Retention 1. Introducerea. Va propun sa incercam sa intelegem impactul ultimei miscari a Facebook asupra strategiilor de Customer Retention si sa aflam macar o parte din motivele care au stat in spatele acestei miscari. Si aici nu ma refer la evidenta [...]

By |2018-02-01T22:01:49+03:00February 26th, 2016|Opinii|0 Comments

Customer Retention – cei mai importanti 10 indicatori

Care sunt principalii indicatori pentru a monitoriza performanta unei strategii de Customer Retention? De multe ori, manati de presiunea obiectivelor si termenelor, avem tendinta sa incepem sa lucram la strategii fara sa conturam definitiile la care ne raportam. Pe parcurs, atunci cand ne blocam in schimburi de argumente pro sau contra [...]

By |2018-02-01T22:01:50+03:00December 19th, 2015|Opinii|0 Comments

Customer Experience without big data.

Customer Experience without Big Data. Never. As a business, you can't grow anymore if you don't collect and use customer data to create personalized experience. This is an article that summarizes the actual CX landscape and doesn't talk only about customer expectations, but about marketers expectations. A Data-Driven Approach To Customer Retention [...]

By |2018-02-01T22:01:50+03:00December 13th, 2015|Industry News|0 Comments


I don't believe in retention strategies with aggres-sive pricing if these are added to pseudo-loyalty con-cepts as the ones above, or if they are the only ones used. I believe these are the most effective customer re-tention tactics, but not as a one size fits all principle.

By |2018-02-01T22:01:50+03:00October 25th, 2015|Point of view|0 Comments
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