#customerretention

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Retaining Customers in Virtual Reality?

Before reading the following article, for a complete experience, click  PLAY. Virtual Reality Marketing Customer Retention 1. Introduction. Not very long ago, I had the opportunity to join for lunch some extremely special people – colleagues from the other part of the world. From around [...]

By |July 10th, 2017|Point of view|0 Comments

Customer Retention în Virtual Reality.

Înainte de a citi acest articol, pentru o experiență completă, click PLAY. Virtual Reality Marketing Customer Retention 1. Introducerea. Acum nu mult timp, am avut ocazia să stau la masă cu oameni ieșit din comun de speciali - colegi din partea cealaltă a lumii. Peste lumea [...]

By |July 10th, 2017|Opinii|0 Comments

Facebook Reactions in Customer Retention.

Facebook Reactions Segmentare Customer Retention 1. Introducerea. Va propun sa incercam sa intelegem impactul ultimei miscari a Facebook asupra strategiilor de Customer Retention si sa aflam macar o parte din motivele care au stat in spatele acestei miscari. Si aici nu ma refer la evidenta nevoie a [...]

By |February 26th, 2016|Opinii|0 Comments
  • Uber Pricing - Customer Retention

Uber. O analiza din perspectiva Customer Retention.

Uber Case Study Surge pricing Customer Retention 1. Introducerea. Segmentarea. Acest articol nu este despre  fairness, despre cat de etic este pretul practicat de Uber de revelion sau despre "valul" provocat in social media. Acest "val" arata, totodata, si cat de mare e Uber si, pe cale [...]

By |January 10th, 2016|Opinii|0 Comments
  • KPI Customer Retention

Customer Retention – cei mai importanti 10 indicatori

Care sunt principalii indicatori pentru a monitoriza performanta unei strategii de Customer Retention? De multe ori, manati de presiunea obiectivelor si termenelor, avem tendinta sa incepem sa lucram la strategii fara sa conturam definitiile la care ne raportam. Pe parcurs, atunci cand ne blocam in schimburi de argumente pro sau contra unei decizii, [...]

By |December 19th, 2015|Opinii|0 Comments
  • KPI Customer Retention

Customer Retention – 10 most important indicators

What are the main indicators for monitoring the performance of a Customer Retention strategy? Many times, due to objectives and deadlines constrains, we tend to start working on strategies development without clarifying the main definitions to work with. While deploying the strategy, when we get stuck in pros and cons around a decision, [...]

By |December 19th, 2015|Point of view|0 Comments

Customer Care + Customer Retention = Empatie.

Despre procese, proceduri, durata unui apel sau timpul mediu de asteptare sigur ati mai auzit. Despre cat de importanti sunt oamenii dintr-un department de Customer Care si rolul acestuia intr-un business, la fel. Drept urmare, nu despre asta voi scrie. In schimb, o sa va impartasesc viziunea mea, ca om crescut in “spiritul” retention-ului: [...]

By |October 19th, 2015|Opinii|0 Comments